Staying at home during quarantine changed consumers shopping habits. The majority of people were dragged to switch to online and mobile shopping for groceries, daily necessities, and other important products. Not to mention that it was also the first time for many consumers to adopt this practice during COVID-19 outbreak.
According to a new survey conducted by INDEX Media to its followers, 83% of the surveyed people confirmed that their online shopping increased during Covid-19. They also said that shopping online was almost the only option they had out of necessity or practicality.
Some of the surveyed mentioned that shopping online is a fun thing to do, as it keeps the mind off and it takes you out of this world for some time, while others said that buying things is a reminder of going back to normal soon.
Owing to the importance of social distancing, many of the surveyed mentioned that they prefer to download shopping applications on their mobiles and place an order online instead of heading to malls or supermarkets.
On the other hand, 17% of the surveyed people said that their online shopping did not increase during COVID- 19, mainly because it is time for saving money and taking wise investment decisions rather than spending freely just like pre-COVID-19. They also mentioned that job losses and salary deductions are the reasons behind their shy shopping habits or not shopping at all during quarantining at home.
In conclusion, the impact of coronavirus outbreak on online shopping is worldwide, and it changed shopping drastically. However, some people see that shopping comforts the brain and provides an escape from the current situation.
PR & Media Executive